Azerbaijan, Baku, Aug. 26 / Trend , H.Valiyev/
PlayNow innovation service of SonyEricsson company has been launched in the network of the Azerbaijani giant mobile communication operator Azercell Telecom LLC, SonyEricsson office in Azerbaijan told Trend .
PlayNow service is one of sections of menu in SonyEricsson cell phones, which carries out the licensed content.
PlayNow offers dynamic Web-application, enabling download the content without Web-browser. PlayNow service is a network base with a huge number of music, games, themes and ring tones. When downloading the content, the funds (points) are taken from a cell phone's account.
PlayNow has been launched as part of partnership between SonyEricsson and Playfon, international provider of multimedia entertainment. All subscribers of Azercell Telecom can use PlayNow service.
The service also supports TrackID functions. This opportunity enables to define singer and music album on its fragment, recorded in a record sound.
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